Getting Buyers to Website with LinkedIn
Attention Is Not Enough—You Need Action
B2B buyers don’t wake up ready to convert. They browse, they compare, they gather intel. Your job? Make sure they land on your website when they do. Confia Software builds LinkedIn ad campaigns designed to move high-intent professionals from “just looking” to actively engaging with your brand online.
The LinkedIn Ad Formats That Drive Website Traffic
Feed-Optimized Sponsored Content
- What It Does: Drops insightful, high-value content straight into a buyer’s LinkedIn feed.
- Why It Works: The right post at the right time gets clicks—especially when it’s built to spark curiosity and drive action.
Carousel Ads That Sell
- What It Does: Walks users through a problem-solution journey, making the case for why they should click.
- Why It Works: When decision-makers engage with multiple touchpoints in a single ad, they’re far more likely to visit your website for the next step.
Short-Form Video Ads
- What It Does: It stops the scroll and pulls viewers in with engaging visuals and messaging under 30 seconds.
- Why It Works: B2B buyers prefer to skim. Video makes your message easy to absorb, increasing the chance they’ll visit your site for the full story.
InMail That Cuts Through the Noise
- What It Does: It sends personalized invites to check out your website for exclusive insights, reports, or solutions.
- Why It Works: B2B buyers trust messages tailored to their industry and pain points—this is your chance to deliver one straight to their inbox.
Why LinkedIn Website Traffic Matters More
The most useful time to seek professional business advice and support is before starting. A business startup consulting firm works directly with the client to identify the most critical first and next steps
🚀 High-Intent Visitors, Not Just Views
LinkedIn users are in work mode—your ads don’t interrupt their browsing; they enhance it.
🎯 More Time on Site, More Retargeting Fuel
Visitors who come through LinkedIn are more engaged and more valuable for future campaigns.
🔗 Seamless Buyer Journey: Attracting High-Intent Visitors
B2B sales don’t happen overnight. Getting the right people to your website today means conversions down the line.
Turn Clicks into Website Traffic That Counts
The most useful time to seek professional business advice and support is before starting. A business startup consulting firm works directly with the client to identify the most critical first and next steps
B2B Buyers Are Already Researching—Make Sure They Land on Your Site
Brand awareness is great, but website traffic is what moves buyers down the funnel. If your ideal customers aren’t clicking through to learn more, your competitors are winning their attention instead.
Let’s Get the Right Buyers to Your Website
Work with Confia Software to turn LinkedIn engagement into high-intent website visits. Contact us today.
